As Valentine's Day approaches, single ladies all over the country become nostalgic over boyfriends past. What's always the first thing they remember? How they smelled.
Thanks to Kate Walsh (Grey's Anatomy, Private Practice), women won't have to scout a boyfriend if all they're looking for is that masculine smell. They can stop by a local Sephora to pick up her new scent line, The Boyfriend Collection.
According to Stylite.com, Walsh created the new line because she missed the scent of an old boyfriend herself. You can find the scent collection at Sephora or on the Home Shopping Network.
Keeping Your Length While Leaving Split Ends Behind
It happens time and time again. You beg your stylist, “please… I just want a trim.” Next thing you know, you’ve gone from a shoulder length hair cut to a bob and you don’t know what to do with yourself except cry.
If this is your story, try to ask your stylist to dry cut your hair at your next visit. Dry cutting is a process to keep your length by being able to see your split ends when dry. After the cut, your stylist can shampoo and style your hair the way you desire it to look.
In the following video, 1888STYLIST founder and salon owner Ralph Petrosino shows you how the dry cut works to your advantage and why it’s infinitely better than cutting it wet in order to keep your length.
Please watch this video to learn about product diversion and what you can do to stop it.
A NOTE FROM 1888STYLIST EDITOR SOPHIA MADANA:
When visiting your local salon, your stylist usually applies product to your hair to make it stay perfect for the rest of the day.
Your stylist asks you at the end of your haircut, “will you be purchasing any product today?”
Your typical answer is, “no, thank you” only because you’re able to find that product at the nearest grocery store for a seemingly discounted price.
Believe it or not, that quick decision you’ve been making at the front counter of a salon has been drastically damaging the salon industry for the last 20 years.
At first, I believed salon products had very little to do with annual revenue. Not knowing much about the salon industry, I assumed salons sold product because they overstocked for service use and were trying to get rid of it. I couldn’t have been more wrong.
Back in the 90s, professional salon product sales used to make up for 30 percent of a salon’s annual revenue. But because of a term known in the salon industry as “product diversion,” average salon product sales are down to less than 10 percent per year. Product diversion is when professional salon products, which are only supposed to be sold exclusively in salons, are found on the shelves of retailers other than salons.
When you see product brands like Redken, Big Sexy Hair, or Biolage next to toothpaste at the drug store, you are witnessing product diversion. Turn the product to see the back label. Often times you’ll see that it says: “For sale only in professional beauty salons.” Clearly, that isn’t the case. These products don’t belong there.
So, how do they get there? There are a number of theories on how product diversion comes to be, with each segment of the beauty industry pointing a finger at the other. Any way you slice it, the biggest motive is money. Whoever is selling to these corporate stores is making truckloads of money bringing professional products to a mass market, and thousands of salons across the country are paying the price.
It is not only money that local salons are losing. Salon product sales support the cost of continuing education so stylists can learn the latest hair trends and keep the reputation of their business current and fabulous. By purchasing products at the convenient corner store, we’re denying stylists the opportunities to become better professionals.
You might be wondering what you as a consumer can do to help this situation. We at 1888STYLIST encourage you to support your local salon by purchasing products there instead of the conveniently located CVS or Target down the street. It might take a little extra work, but you get benefits out of it, too.
Buying professional products from a salon allows your stylist to consult with you about what products will work best with your hair. In order for salons to sell these products in their store, the stylists must be heavily educated in each product line so they become an expert on the matter. This is how they build worth and credibility in a professional salon product.
Because your stylist knows your hair, he/she will be able to tell you which product will bring you closest to that professional salon look every day.
You will not get this kind of consultation at the drug store, and if you end up purchasing the wrong product there, there is no way for you to get your money back.
When you come home from a salon and try out the product you purchased there, you may realize it doesn’t create the results you desire. You can, more often than not, return the product to the salon for a full refund.
You may think this information is geared toward women, but men can get involved as well. Buying generic hair paste at the grocery store can damage your hair in the long run. Stylists at a salon will help you find a professional product that can make your hair healthier and prevent balding at a later age, something your store-name brand can’t guarantee.
If you think you’re saving money by going the cheap hair paste route, spending a little more on a top-notch product is a small price to pay to maintain the quality of your hair over the years.
Ralph Petrosino, founder of 1888STYLIST, explains the damage product diversion does to salons in the video above. He mentions that while it appears that professional products seem cheaper because they are sold at a corporate store, that’s not usually the case.
For the same retail price, you can do your part in contributing to a local business that takes care of you, that cares about your hair needs and will always work hard to keep you coming back. Support your local salon and stylist with your next hair care purchase.
Christian Bale, winner for Best Supporting Actor at the 2011 Golden Globes for The Fighter, sported a long-hair, bearded look at the awards ceremony this past Sunday. Many speculated his new mane was required for a new role he might be playing, but CNN's Marquee Blog squashed the rumors quoting him saying, "I'm just unemployed... that's all that is."
Check out Bale's "unemployed look" here and before he has to get prim and proper to embody Bruce Wayne and his polished style when he starts filming The Dark Knight Rises.
Only a few good things have come of the Real Housewives series on the Bravo TV: substantial cat fights, coverage of epic fundraisers, and Andy Cohen's claim to fame to name a few. But most of all at 1888STYLIST, we can appreciate the housewives' wacky hair trends. From extensions to full-on wigs, these ladies' hair is anything BUT real.
One of our readers asked us to find out more information on a particular housewife, Adrienne Maloof from Real Housewives of Beverly Hills. She's notorious for donning tinsel in her hair. Our reader asked, "how does she get it in there and how does it stay?"
Maloof uses tinsel extensions, which we've seen an uprise of at this past year's hair shows all over the country. Tinsel extensions are hair extensions with glitter and tinsel already embedded into them and are applied to the hair just as regular extensions would be.
To achieve the tinsel look, you will most likely have to custom order them yourself and ask your local 1888STYLIST salon to apply them for you, as most salons don't keep an abundance of these laying around. Depending on the salon you choose, you may even be able to call them a few weeks ahead of time to order them for you. Ms. Maloof acquired hers from Pop Tinsel in Las Vegas.
Sure, we all know what blue jeans look like, but not quite like this. According to BecomeGorgeous.com, denim is arriving this spring in layers--this Derek Lam line (pictured above) as evidence.
Because texting and e-mailing from smart phones have become a way of life, fingerless gloves are not only fashionable for men and women, they also serve a functional purpose.
Read more about the best fingerless glove brands in this L.A. Times blog.
1888STYLIST found a great deal on Flip Video Cameras that we wanted to share with our salons. Click here and enter the promo code "Flipthanks20" to receive 20 dollars off your purchase for this week only. Once you have the Flip in your hands, make a styling video and send it to feedback@1888stylist.com to become one of our featured salons!
Is your mundane closet bumming you out? We all know this is how the age-old “I have nothing to wear” syndrome sprouts. Let’s figure out a way to cure that before it gets ugly. Literally.
Headbands and hair accessories are definitely making a comeback to add a little flair to our wardrobes. They’re the perfect way to jazz up that solid color blazer or your favorite little black dress that you work so hard to accessorize differently every time you wear it. But, we’re seeing the same peacock patterns and jeweled headbands everywhere we go. How to we find a fun hair accessory that really stands out?
Seventeen magazine shows you how to add a personal touch to your flair by making your own headbands and accessories in this video. This is exactly what you need to revolutionize the wardrobe.
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